Online Marketing

In February 2002, E-Government -- the expanded use of the Internet and computer resources to provide government services -- became one of five key focus areas on the President's Management Agenda. Since that time, federal agencies have made significant progress in applying online communication principals to become more responsive and cost-effective in serving citizens.

APCG has worked alongside many federal managers in tailoring and implementing strategies that harness the power of the web in engaging with internal and external stakeholders. Applying our overall expertise in strategy, change management, performance management and communications, we have designed, developed, and promoted for our clients a rich array of web sites, online survey tools, constituent databases, and internal portal workspaces. Our extensive understanding of the federal environment helps us ensure that each online solution has just the right scope and content to achieve your organization's unique goals.