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Case Studies
Strategic Plan Development Case Study
Department of Commerce (DOC), Office of Administrative Services (OAS)
In May, 2004, OAS retained APCG to provide professional consulting services to assist OAS in the
development of a “fast-track”, high-level Strategic Plan, Strategic Goals, and Performance
Measures.
Web Site Development Case Study
Defense Working Capital Fund (DWCF)
For the OSD Comptroller, led strategic communications effort to create an comprehensive web site to
serve financial management communities of interest (CoIs) within DoD. The site, called the DWCF
iCenter, was part of a change management effort to educate CoIs about the role and benefits of DWCF
and engender positive perceptions.
Strategic Messaging Case Study
Defense Information Systems Agency (DISA)
To assist the agency in its ability to achieve defensible budgets and results-driven management
(e.g., GPRA, The President’s Management Agenda, OMB requirements, etc.), the team developed
strategic communications for the DISA Chief Financial Executive/Comptroller (CFE). The CFE
communications program involved stakeholder analysis, strategic messaging, relationship building at
senior- and mid-manager levels, article placement, and executive briefings.
Change Communications Case Study
Office of Secretary of Defense, Business Management Modernization Program (BMMP)
During this project, the team conceptualized and wrote strategic communications to change attitudes
and persuade audiences to adopt DoD’s business transformation approach. The team was responsible
for developing strategic messages and key content to reposition the Department’s initiative to
modernize and integrate its business infrastructure.
Change Communications Case Study
Office of Secretary of Defense (Comptroller), Financial Management Transformation
As part of DoD business transformation to facilitate a positive climate for change as the
Department underwent sweeping business improvement, the team led the strategic communications
effort to support the Financial Management Domain.
Governance Development and Leadership Alignment Case Study
DEAMS Functional Management Office
Transformation and Change Management
During the first phase of establishing a Change Management Program for the DEAMS Functional
Management Office, the team proposed a hierarchical organizational change governance structure. At
the team’s suggestion, the Executive Steering Group chartered a Change Management Advisory Council
(CMAC) made up of representatives from key stakeholder organizations.
Change Management Program Case Study
DEAMS Functional Management Office
Transformation and Change Management
During the first phase of establishing a Change Management Program for the DEAMS Functional
Management Office, the team developed requirements, clarified client expectations and developed
deliverables to support the initial start-up of the Change Management Program.
Balanced Scorecard Assessment Case Study
U.S. Department of the Navy - Office of the Chief Information Officer (OCIO)
Enterprise Performance Management
APCG was engaged by the Department of the Navy (DON) Office of the Chief Information Officer
(OCIO) to develop an understanding of previous performance management work prior to developing a
Balanced Scorecard (BSC) for DON eTransformation efforts. The APCG team designed a roll-out plan to
garner support among key DON stakeholders for the implementation of a BSC in an effective,
efficient and timely manner.
Performance Measure Development Case Study
United States Coast Guard (USCG) - Integrated Deepwater System (IDS) Program
Enterprise Performance Management
To continue to meet America’s 21st century maritime threats and challenges, the U.S. Coast Guard
initiated the Integrated Deepwater System (IDS) Program, the largest and most innovative
acquisition in the organization’s history. The IDS is not just “new ships and aircraft,” but
an integrated approach to upgrading existing assets while transitioning to newer, more capable
platforms with improved systems. In addition to being a large program based on its
nearly billion-dollar budget, Deepwater is a performance-based acquisition, which makes it
extremely complex in terms of monitoring, management, and oversight.
Federal Enterprise Architecture (FEA) Development Case Study
Office of Management and Budget - Federal Enterprise Architecture (FEA)
Enterprise Performance Management
In February 2002, the Office of Management and Budget (OMB) began development of the Federal
Enterprise Architecture (FEA), a new, business-driven framework designed to enable a more
citizen-centered, customer-focused government that maximizes technology investments to better
achieve mission outcomes. In support of the President’s Management Agenda, the FEA helps describe,
analyze, and improve how the federal government does business. It is specifically aimed at
optimizing how the government plans, implements, and evaluates information technology (IT)
investments.
Legislative Assessment Case Study
U.S. Coast Guard
Enterprise Performance Management
APCG has provided consulting services to the USCG Deepwater Program to support the development and
improvement of the Deepwater Capital Planning Report/A-11 Exhibit 300 submission to the Office of
Management and Budget (OMB). The effort focused on the enhancement of the Deepwater acquisition
business case to demonstrate and justify the effective use of allocated funding.
